Word: eric
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...This was definitely one of the hardest briefs I've ever received," says Eric Hirshberg, president and chief creative officer of Deutsch L.A., which created the ad. "How do you sell cars from a bankrupt company that a lot of people don't like right now?" The agency, which also worked on Coors Light's "Wing Man" ads and DirecTV's movie-spoof ads, decided to go with brutal frankness, says Hirshberg, "coupled with an honest and credible level of vision and optimism for the future...
...turned down requests for interviews with current staffers). All agreed with Soufan: the best way to get intelligence from even the most recalcitrant subject is to apply the subtle arts of interrogation rather than the blunt instruments of torture. "There is nothing intelligent about torture," says Eric Maddox, an Army staff sergeant whose book Mission: Black List #1 chronicles his interrogations in Iraq that ultimately led to the capture of Saddam Hussein. "If you have to inflict pain, then you've lost control of the situation, the subject and yourself...
...There are several varieties of this kind of innovation, and they go by different technical names. MIT professor Eric von Hippel calls one "end-user innovation," in which consumers actively modify a product to adapt it to their needs. In its short life, Twitter has been a hothouse of end-user innovation: the hashtag; searching; its 11,000 third-party applications; all those creative new uses of Twitter - some of them banal, some of them spam and some of them sublime. Think about the community invention of the @ reply. It took a service that was essentially a series of isolated...
...Lampoon’s content while maintaining an exemplary academic record—he was one of only eight in his class to be inducted to Phi Beta Kappa as a junior—had little free time to devote to politics or parties, according to former Lampoon writer Eric B. Wentworth ’54, who lived in Lowell House with Updike...
...will be mixed,” said Pfister, who previously served on the Ad Board.Sundquist said the question deserves examination, but that he is unsure whether legislation to go before the Faculty on the issue would be produced over the summer. —Staff writer Eric P. Newcomer can be reached at newcomer@fas.harvard.edu...