Word: ericksons
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...TIME, Jan. 6). In the sweepstakes a dozen agencies gave him every kind of sell-hard, medium and soft. He was mobbed by grey flanneled greeters, hailed by groups with big campaign buttons and placards plugging their wares. The only top agency that seemed to stand aloof was McCann-Erickson; everyone assumed it was not in the running because it already had the competing $26 million Chrysler account...
...last week Ed Ragsdale surprised everyone. From his Flint, Mich, office he called McCann-Erickson's President Marion Harper, whom he had met only once, and told him to hustle out. As Harper walked into the office, Ragsdale stuck out his hand and said: "Marion, we like your agency best...
Whom He? In Grosse Pointe, Mich., offering "reasonable rates," a Mr. Erickson appealed to parents through an ad in the News: "If you are not satisfied with your child's progress in school, why not have he or she tutored by an experienced teacher recommended by the Detroit Board of Education...
...heroes are three Navy aces (Gary Grant, Ray Walston, Larry Blyden) who hitch a ride back home for a four-day pass. "I came here to get drunk and chase girls." Grant announces grandly, but pretty soon an s.o.b. of a VIP (Leif Erickson) tries to pull him off the girls and push him on a stage-to make like a hero for war workers. The rest of the story describes how Grant gets even with the fellow by making time with his girl (Suzy Parker), and how in four days the three flyers get so sick of looking...
...Emerson Foote, 50, who resigned nine months ago as executive vice president of McCann-Erickson Inc., the world's second-largest ad agency (first: J. Walter Thompson), returned to advertising as chairman of Manhattan's Geyer Advertising, Inc. Longtime (26 years) topflight Adman Foote, who left McCann-Erickson (TIME, Feb. 18) "to return to the personal practice of advertising," made a "substantial" investment in Geyer, which ranks 38th in ad billing with bookings of $20.5 million. Self-described as "an overgrown account executive and a frustrated copywriter," Foote will get a chance to work both ends...