Word: ericksons
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Dentsu's only competition in Japan comes from Hakuhodo, Inc. ($40 million in billings), which recently tied up with the U.S.'s McCann-Erickson to challenge Dentsu for international business. Yoshida does not underestimate the threat of McCann-Erickson-Hakuhodo, Inc. Last fall Japan's Foreign Minister offered him a diplomatic post as roving ambassador. Yoshida turned the offer down: he was needed at Dentsu...
...domestic and overseas billings: Thompson, $370 million: Interpublic, Inc. (the parent corporation of McCann-Erickson), $352 million; Young & Rubicam, $247 million; B.B.D.O., $243,700,000; Dentsu Advertising of Japan, $148,500,000; Ted Bates, $130,500,000; Foote, Cone & Belding, $120 million; Leo Burnett, $116,700,000; Benton & Bowles, $114 million; N. W. Ayer, $110 million. Biggest agency in domestic billings is Interpublic, with a combined billing of $259 million from McCann-Erickson, Canada's McCann-Erickson subsidiary and McCann-Marschalk, an independent subsidiary. Runner-up is Thompson, with $250 million in U.S. and Canadian billings...
...with an established nightclub owner who had refused to offer Frankie $5,000 for a one-shot appearance. Meanwhile, the Royal Poinciana Playhouse had begun its fourth season with The Skin of Our Teeth, which will soon leave on a State Department tour of Europe, with Helen Hayes, Leif Erickson, June Havoc and Helen Menken. With Artist-Showman Salvador Dali. Bandleader Sammy Kaye, Mime Marcel Marceau, Actor-Singer Russell Nype. Hollywood Profile George Hamilton and Actress Susan Kohner also in town for highly varied reasons, there was more than ample fuel for the increasing celebrity-consciousness of Palm Beach...
...McCann-Erickson for Liggett & Myers (Chesterfields, L & Ms): "No portrayal of pipe or cigar smoking or chewing . . . While we do not want to create an impression of one continual, smoke-filled room, from time to time in the shows we feel 'natural' smoking action is a requisite by the cast. We don't want public criticism in encouraging the too young or 'too young looking' to smoke. On the other hand, the high school and college market is extremely important to Liggett & Myers as future longtime customers...
...game was in the bag for only a short time, however, the Bruins' quarterback John Erickson, with one eye on the clock, took to the air after the Crimson kickoff. Desparately going for the long one on the Crimson 40- yard line, Erickson hit halfback Tom Draper on third down, and Draper ran the remaining distance for the backbreaking TD. Draper ran for the two extra points, upping the score...