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Negative advertising took a quantum leap in 1980, when a number of conservative groups successfully targeted liberal candidates, mostly Democrats, for defeat. This year no side has a monopoly on the practice, and the victims are hitting back. In Pennsylvania, Democratic Gubernatorial Candidate Allen Ertel implied on the campaign trail that Republican Governor Richard Thornburgh bore part of the blame for a shooting spree by a deranged prison guard who killed 13 last month in Wilkes-Barre. In retaliation, Thornburgh put ads on television charging that his challenger was "silent" when white policemen in Harrisburg began selling Ku Klux Klan...

Author: /time Magazine | Title: Accentuating the Negative | 11/1/1982 | See Source »

Colors, particularly, have "a decisive influence on the child's mental performance," says Henner Ertel, director of Munich's Gesellschaft für Rationelle Psychologie, where researchers have been studying the impact of environment on mental growth since 1970. Indeed Ertel and his co-workers found that the proper selection of colors could instantly raise the average IQs of a random sample of 473 children by twelve points. This was accomplished merely by testing the children in rooms that were painted light blue, yellow, yellow-green or orange-colors the children said they thought were "beautiful...

Author: /time Magazine | Title: Behavior: Blue Is Beautiful | 9/17/1973 | See Source »

Primary Instinct. One other conclusion of the Munich group is that children prefer ceilings less than 7 ft. high. "It's almost a primary instinct," explains Ertel. "They want to explore their environment through touching. In the kindergarten experiment, the first thing the children did every morning was pile up the blocks so that they could climb up and reach the ceiling...

Author: /time Magazine | Title: Behavior: Blue Is Beautiful | 9/17/1973 | See Source »

Looking for other ways to stimulate the learning process of babies, Ertel's team designed a Plexiglas crib. Here, too, according to the institute, the results were remarkable. The 38 infants who were raised in the transparent cribs were better able to see what was going on around them and to interact with it. Their mental development was remarkably faster than that of a control group. At 18 months, children in the experimental group were measurably more intelligent than two-year-olds who had been confined to traditional cribs...

Author: /time Magazine | Title: Behavior: Blue Is Beautiful | 9/17/1973 | See Source »

Princeton varsity: Bow, Stone; 2, Robinson; 3, Hart; 4, Reister; 5, Beck; 6, Dayan; 7, Ertel; Stroke, Deiger; Cox, Lyle...

Author: By David L. Halberstam, | Title: Varsity Heavy Crew Rows Princeton, Tech Today in Season's Last Home Boat Race | 5/2/1953 | See Source »

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