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Word: erx (lookup in dictionary) (lookup stats)
Dates: during 1988-1988
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Usage:

...ploy continues to sell perfume, the smells may branch out even further. Imagine if advertisers, in their search for more vivid copy, began running scent strips, say, for Aqueduct Race Track. Or Magic Johnson's Converse ERX 400 high-tops, or Macanudo, the ultimate cigar. It would be enough to make some readers wish they had a cold...

Author: /time Magazine | Title: Living: The Sweet Smell of Success? | 6/27/1988 | See Source »

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