Word: essaness
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...death toll was largely attributable to the technology of mid-century America. Thanks to a covey of "Hurricane Hunter" aircraft and a hat-box-shaped, 320-lb. weather satellite called Essa (for the Commerce Department's Environmental Science Services Administration), Beulah's every move was tracked and reported round the clock by radio, thus permitting more than 150,000 Texans to dodge the big storm's flailing fist. Watching from a polar orbit 865 miles above the earth, Essa's twin TV cameras gave the Texas Gulf Coast twelve days' advance warning on her course...
...bare 13 months old and growing fast, ESSA has united the Weather Bureau, Coast & Geodetic Survey and the Bureau of Standards' Central Radio Propagation Laboratory, creating a 10,000-man agency under the Department of Commerce. As envisioned by President Johnson, it is to "provide a single national focus for our efforts to describe, understand and predict the state of the oceans, the state of the lower and upper atmosphere, and the size and shape of the earth...
...hope is that coordinated effort will lead to more efficient collection and dissemination of environmental phenomena-and far better understanding. ESSA's immediate goals include daily forecasting as well as faster warnings for tornadoes, seismic sea waves (tsunamis), floods, earthquakes and other natural disasters. The ultimate goal is to control this environment...
...dervish-like as the environment he has set out to control, ESSA's first administrator, Dr. Robert M. White, 43 (younger brother of Author Theodore), combines the talents of a no-nonsense executive with solid scientific vision. White comes to the job with a background in weather research, first with the Air Force, then as president of Travelers Research Center, Inc., and later as chief of the U.S. Weather Bureau. Most observers consider him superbly equipped to chart the new agency's $145 million budget, 14% of which is earmarked for both in-house and contracted research...
...budget is sure to sprout quickly. Recently, the President's Science Advisory Committee recommended combining the oceanographic functions of ESSA with those of the Geological Survey, Bureau of Commercial Fisheries, Bureau of Mines, and even the Coast Guard. Although the report stopped short of directly fingering ESSA to head this research, the logical conclusion is that ESSA may soon become the earth-bound parallel of space-bound NASA...