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...commerce software start-up BusinessBots, thinks he has a better way. Sitting in BizBots' San Francisco office, he types in a polypropylene order on his JAM (Java Agent-Enabled Marketplace) prototype for the chemicals industry. A moment passes; then JAM matches Ma's buy order--price, purity, etc.--to a compatible sell order in its order book, and, boom, the deal closes. Phone calls: zero. Time: five minutes. Cost: maybe 10 bucks. "Theoretically," Ma says, smiling, "it makes sense to do everything this...
...control of what they watch. We supplement a small library of store-bought videos (including a few never-before-seen titles to ensure maximum attention) with movies and programs recorded from TV. This year, prior to departure, we taped Abby's morning tube routine (Barney, Arthur, Blue's Clues, etc.) to get her off on the right traveling foot each morning. Ditto for the elder kids' video faves, which tend to be less enlightening fare (though Flubber has much to teach us about physics...
Instead, Everquest thrives on the relationships that develop among players, who talk via chat windows in one of the languages spoken by the game's 12 races (elf, gnome, human, etc.). Players attend concerts, auctions and weddings; bicker over everything from wolf meat to scimitars; and pool talents and resources to quest for distant treasures. "Stuff like that," says McQuaid, "is more binding than shooting your friend with a rocket launcher...
...knew our mothers didn't have great lives. My mother had lots of energy and ability. She was a brilliant bridge and mah-jongg player, a good golfer and hostess, head of the women's division of the community chest, etc. But I didn't want to be like my mother. Women in my generation had to be self-made. We were the first women to move into careers and autonomy. The energy released by the move to women's equality was stronger than that released by the H-bomb...
...group in history," notes FX president Peter Liguori, "and their tastes are more eclectic than ever." Advertisers find it hard to tap into this desirable group, says Larry Divney, president of Comedy Central, the No. 1 cable channel among young men. "Advertisers can get them through network sports, etc.," he says, "but then they have to pay for the waste"--marketers' parlance for middle-aged and older viewers...