Word: ethicals
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Well, for example, I just came back from Motorola. I followed Colin Powell, if you can believe that. I got a room full of high-level executives who are fans of the show, and it gives me a chance to talk about the Puritan work ethic. People with dirty jobs have tons of lessons to teach...
...look at the iconic Apollo image of Earth from space is all it takes to realize that our continuing welfare is a global proposition and each of us is responsible for it. This realization leads to what might be called an "ethic of connectedness." But such an ethic seems to disappear whenever we talk about health care or education or tax policy, and in its place is the endless argument between the "ethic of caring," with its emphasis on collective action (typically the Democratic position), and the "ethic of responsibility," with its emphasis on individual action (typically the Republican position...
...ethic of connectedness is at the core of the New American Story. It is the common ground of our political history, and it can support a new politics that is both inspiring and deeply practical. As Americans, we are not red or blue; we are red, white and blue. All Americans want the same basic things: a good job at good pay, affordable health insurance for themselves and their families, quality education for their children, economic security in old age. We can achieve all of this. In our country's past, we rose to greater challenges: we ended slavery...
That work ethic is being applied by young migrant workers--82% of the new East European workers in Britain are between 18 and 34--even if it means swapping desk jobs for building sites. Take Robert Domanski, 29, a law graduate from Warsaw University. In 2003 he followed several friends to Dublin. Today he logs 10 hours a day as a roofer and recently put money down on a new Dublin home. "In Poland I would have to work many, many years to have the same standard of living," he says. Wlodzimierz Oska, 44, a cleaner at the same construction...
...avoiding the race to the bottom by refusing to woo price-conscious consumers and sell ever cheaper clothes made with ever cheaper labor--a trend driven by discounters like Wal-Mart and Kohl's that has rippled to specialty shops. He has also taken away the fashion-by-engineering ethic that made J. Crew predictably boring...