Word: europeanization
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Dates: during 1980-1989
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...been forced to shop around for other launchers. Among the more than 150 scheduled payloads left grounded by the U.S. space agency were satellites owned by GTE-Spacenet, RCA and Western Union, and by communications services in Canada, Britain and Indonesia. Many companies turned to Arianespace, the French-led European space consortium, which quickly booked all its flights through 1989. But the European concern could not take on all of NASA's customers, partly because it can handle only about ten lift- offs a year at its launch pads in the jungles of French Guiana...
...European launcher's fastest-growing competitor is the China Great Wall Industry Corp. The People's Republic has aggressively marketed its Long March- 3 booster service, offering discount prices and giving tours of its space facilities for potential Western clients. Says Sun Jiadong, the Chinese Astronautics Vice Minister: "We are willing to offer our Long March system with the most meticulous service...
...shots. Moreover, American firms may benefit because the U.S. makes nearly 70% of the world's satellites. Most customers prefer to send up their satellites from the country of manufacture, because of lower costs and greater technological compatibility with the launching service. Says Andrea Caruso, director general of the European Telecommunications Satellite Organization: "Most Europeans would still prefer to launch with the U.S., but the U.S. is going to have to move quickly to demonstrate that it has a usable launcher and that it is competitive with its pricing." In other words, U.S. space companies will face the same competitive...
...Toulouse, France, loud pop music filled the air. Suddenly the lights dimmed, clouds of smoke billowed across the red-carpeted floor, and a curtain parted to reveal a gleaming white jetliner. It was the A- 320, a 150-seat aircraft that is the new offering from Airbus, the European consortium. For a final touch of pizazz, Prince Charles and Princess Diana, on hand for the debut, sloshed champagne over the plane's nose...
...European tour following the filming of The Rose in 1979 provoked one last fight with Russo, and Midler was on her own. She chose a jokey film noir script called Jinxed; she chose the director Don Siegel and her co-star Ken Wahl. The brass at United Artists, then tiptoeing through the rubble of Heaven's Gate, was turning to Midler to make decisions. And the creative team, vexed at her power, turned on her. There were shoving matches and walkouts. It was a sorry time. In retrospect, Midler notes, "I feel I've had my revenge. What goes around...