Word: europeanization
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Dates: during 1980-1989
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...specialist in 18th and 19th century European painting has accepted a tenure offer from the Fine Arts Department, the professor said yesterday...
...electronics-kit maker Heath in 1979 and expanded the division to include a line of laptop computers. Zenith's machines are now among the world's best sellers, bringing in about 60% of the company's revenues of $2.7 billion. With this deal, Bull will become the largest European-based computer maker...
...years Europe's television offerings have read like a page out of TV Guide: Dallas, Miami Vice, Sesame Street, L.A. Law, even such oldies as I Love Lucy. American-made shows account for some 70% of the Continent's programming. Last week, however, the European Community took a step toward reclaiming its prime time from the foreigners. The twelve-nation E.C. adopted rules, to take effect in 1990, calling on its networks to broadcast a majority of European-made entertainment programs...
...stake is not just cultural pride but also megabucks: by 1998 European broadcasters will purchase an estimated $4 billion in programs. U.S. exporters, who have come to rely on foreign sales of their shows, assailed the new rule. "The European Community today took a step backward in time," complained Jack Valenti, president of the Motion Picture Association of America. "They said no to competition and viewer choice and yes to trade barriers." In Congress, some even called for retaliatory measures...
...officials responded by pointing out that the new policy is intended to be merely a political guideline and does not have the force of law. In any case, Lucy lovers have little to fear for the foreseeable future: European producers are not up to creating enough shows to meet the new requirement...