Word: everetts
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...high level of technology is another problemspace missions face, according to Professor of theHistory of Science Everett I. Mendelsohn. "We areright on the edge, pushing to the limits of whatwe expect technology to do and our ability tocontrol it because of the complex character of thesystems and the human interface by which wecontrol them," he said...
Since the AIDS crisis surfaced in the early 1980s, American women have had plenty of reason to encourage their sexual partners to use condoms. U.S. Surgeon General C. Everett Koop calls them "the best protection against AIDS infection right now, barring abstinence." Condom manufacturers have aimed aggressive advertising campaigns at women, emphasizing fear of infection rather than the usual male-oriented message about sexual pleasure. Until recently, women bought only a "small percentage" of condoms; now, an industry spokesman estimates, they represent some 40% of the $200 million U.S. market. "The 'C' word has come out of the closet," observes...
...some just plain confusing. Last week they got the strongest and clearest warning yet that what they eat can kill them. In the first ever Surgeon General's Report on Nutrition and Health, a 712-page document that draws on more than 2,000 studies, Surgeon General C. Everett Koop cautions that the U.S. population eats altogether too much, and too much of the wrong foods, especially saturated fats. Says Koop: "Your choice of diet can influence your long-term health prospects more than any other action you might take...
Some of the stunts are crazier than anything the Phillie Phanatic would ever do. The Everett Giants of Washington have featured such carnival acts as fire eaters and Captain Dynamite, who seems to blow himself up. "The bizarre works fairly well for us," says Giants Owner Bob Bavasi. So do more orthodox gimmicks. The Louisville Redbirds brought in the Beach Boys for a postgame concert at a cost of $100,000. The game drew 22,000 fans to the stadium, three times the norm, while concessions took in $100,000, about four times the usual sales. At the final home...
...executives from 70 different industries, discuss everything at their meetings, from where to find the best office computer system to how to balance a demanding career with a marriage. Says Member Joan Helpern, chief executive of the manufacturer of Joan and David shoes (1987 revenues: $100 million), located in Everett, Mass.: "We're trying to learn from each other...