Word: eversharp
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Dates: during 1940-1949
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...Loewy, 52, has come a long way since he landed in New York, at 27. He has streamlined automobiles (the old Hupmobile, the present Studebaker), railroad locomotives, club cars and coaches (for the Pennsylvania and the Monon), ships (the Matson line's Lurline), airplane interiors (Constellations), fountain pens (Eversharp), supermarkets (California's "Lucky" chain), department stores (Houston's new windowless' $12,000,000 Foley Bros...
...Eversharp, Inc. got set for a play in pressagentry: it sent George Bernard Shaw a Schick razor. Wrote Eversharp's Sales Manager Thomas L. Kennedy.: "I am informed that you have expressed the desire ... to remove your beard ... If you must use any razor, I trust it will be none but mine...
Shaw fielded the ball. Last week Eversharp got one of his famed penny postcards with the reply: "I have never shaved, never possessed a razor (yours has not yet arrived) and have no intention of removing my beard, though it is kept within bounds by an occasional trimming with scissors. If my example is followed, Eversharp will have to concentrate on electric clippers...
...Eversharp closed its fiscal year with a $3,416,985.23 deficit because...
Above Water. Eversharp Inc. (ball pen), which lost $3,416,985 last year (TIME, May 24), was once more able to total its earnings above water. In the first quarter ended May 31, Chairman Martin L. Straus II reported last week, Eversharp netted $318,618 after taxes...