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...first day of October, it didn't really take off until two weeks later - when he and Wasserman made a spoof of the famous iPhone ad, which ran on the Jumbotron during the Oct. 11 Stanford homecoming football game. Wasserman said the duo sought approval from an Apple exec before airing the ad and got an e-mail back saying, "HE liked...

Author: /time Magazine | Title: Can iStanford Take On Facebook Mobile? | 1/1/2009 | See Source »

...rule outlawing blockbuster action pictures - found a place in Supporting Actor, as the doped-out, blackfaced Method actor in Tropic Thunder (also from the Apatow factory). He was joined in that category by another Thunder actor, Tom Cruise. He does a splendidly sulfurous comic turn as a movie studio exec; but, as the Globe committee hardly needs to be reminded, he's also Tom Cruise. (See TIME's Top 10 Tom Cruise Roles...

Author: /time Magazine | Title: Awards Fever: Film Critics vs. the Golden Globes | 12/11/2008 | See Source »

...train between England and Monte Carlo, for instance (the Aston won) - are, like the rest of the show, beautifully shot and edited. Add in the bickering, bantering, male-but-not-macho presenters, and Top Gear has "touched something in the zeitgeist," says Steve Hewlett, a former British TV exec turned media consultant. "It hit this magic combination...

Author: /time Magazine | Title: Top Gear's Road to Riches | 11/19/2008 | See Source »

...hotel industry, Bollywood, TV serials, gosh, even beauty pageants!" she says. This flood of novels has been extremely rapid. "At the time I wrote Piece of Cake, nothing had ever been written about the single working-woman experience in India," says Swati Kaushal, whose book about a young marketing exec was published in 2005. Neither Kaushal's book nor others that followed are feminist treatises, however. In fact, fictional heroines usually end up in love, if not wedlock. But the mere fact that the books raise gender-related issues makes them valuable. "There are a huge number of anxieties floating...

Author: /time Magazine | Title: Techie Lit: India's New Breed of Fiction | 10/30/2008 | See Source »

...That exec was Henry Paulson, then the CEO of Goldman Sachs, now U.S. Treasury Secretary. Four years later, the SEC complied, amending the rule; the effect was to allow Wall Street to borrow even more money to finance its businesses. At the most aggressive investment banks, leverage ratios reached 30 to 1. That is, for every dollar in equity capital the firm had, it borrowed...

Author: /time Magazine | Title: Living in a World with Less Credit | 10/23/2008 | See Source »

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