Word: exhibitors
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...spell of foul weather to pay top prices for a view of Miss Hepburn in The Philadelphia Story. When, after its first four days, the film had set a new record for the period with 110,168 paid admissions in the nation's No. 1 movie house, Exhibitor Brandt's amnesty seemed wise...
...name, since none has been completed and only a few planned. Instead they sell their studio's reputation. From the poke sticks a real pig's ear or two, a few guaranteed bristles: "three Gables, four Rooneys, two Mervyn LeRoy specials," etc. To get these, an exhibitor must buy a full schedule of unknowns, many of which will prove to be not pigs but turkeys. This is the system known as block booking and blind selling...
Question in many an independent exhibitor's mind was why Arnold had proved so lenient, failed to insist on his threatened divorce. Official explanation: the divorce threat was merely a means to a lesser end-the end of block booking. The Big Five, who have ducked an expensive legal battle and still have their theatres, are not complaining. But their costs will rise for three reasons: 1) salesmen must make the rounds once every few weeks instead of annually; 2) there must be more good pictures, fewer "turkeys," or sales will flop; 3) the new arbitration setup will cost...
...Luckiest exhibitor was no Virginian, but 21-year-old Alan Brown of Scarsdale, N.Y. Artist Brown, who wins his bread by designing wallpaper, had never even had a one-man show. An unknown painter rarely wins top prize at a major exhibition. Last week slender, blond, excited Alan Brown did. His Still Life, a swirling, subtly colored miscellany of newspaper, bottle, sticks of wood, pitcher, sprig of sumac, autumn grasses and a bird's nest, shared top honors with the Crucifixion, of thin, intellectual Manhattanite Fred Nagler. Both got John Barton Payne medals, and the Payne Fund bought their...
...Paris' tiny* Galerie Henriette on the fashionable Avenue Matigon, a set of drawings and water colors by Paul Cézanne was exhibited to clinch an argument: that Cézanne, contrary to deep-rooted popular suspicion, knew how to draw. The exhibitor: Adrien Chappuis, owner of one of the best, least-seen collections of Cézanne drawings. Taken largely from notebooks, many of the great painter's slight, spontaneous pencilings were evidence enough that he had regarded drawing as note-taking, not as an art in itself. Exceptional, however, was an early, penciled male nude...