Word: expander
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Dates: during 1960-1969
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Although NBC showed up poorly in last week's Nielsen ratings, it could find some consolation in color. While the network continued to expand its color coverage, including everything from Macbeth to Jack Paar, RCA reported that "although black-and-white TV sales dropped 7%, color television showed the sharpest rise of any consumer product on the market-up 30% over 1959." Possible threat for next season: a color western, with all that blood in living (or dying...
Though U.S. big-name colleges are deluged with applicants, most of them, fearing loss of quality in size, refuse to expand. Yet all are sure that more Americans need their special academic virtues. One alternative is to start affiliates in distant places-a Yale-in-Denver or a Harvard-in-Dallas...
...President Richard D. Weigle invaded Manhattan to find foundation cash for his venture. St. John's aims to reproduce itself in as many as six affiliates across the country, starting with a new St. John's-in-California. Says Weigle: "No college has ever before tried to expand in this fashion...
...pension plans make it possible for more and more of the retired to live in such developments. One-fourth of the 15.5 million U.S. citizens over age 65 receive between $1,000 and $2,000 a year from Social Security and pensions. Their ranks will swell as pension plans expand and the number of those over 65 soars to 20 million by 1970. Recognizing the possibilities, the Federal Housing Administration has given the housing projects a boost; it guarantees up to 90% of mortgages on profit-making retirement homes...
...Getting bigger does not have the top priority," she said, denying that the college has an obligation to expand its enrollment. "We must try to assert our leadership by doing the best job we can," instead of increasing the size of the college without sufficient facilities, the President maintained...