Word: experimentalism
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And then there is the sex. A word before opening this greasy, sweaty, gyrating can of worms. Wolfe has a purpose here, which is set out even before the novel begins. In an untitled section before the novel’s Prologue we are told of Victor Ransome Starling, Charlotte?...
Quick experiment. Think of five blondes everybody knows. First five that come to mind for me are Marilyn Monroe, Britney Spears, Hillary Clinton, Lisa Kudrow and Barbie. Four out of five of these women are famous for playing dumb.
If Sears' odd amalgam of its rivals' successful retailing strategies seems a bit disorienting, consumers may have to get used to it. Until now, the Grand store has been just a small-scale experiment to lure shoppers in more often and stop Sears from being squeezed by discounters on the...
When ice cream maker Ben & Jerry's asked a Penn State scientist to build a freezer that won't contribute to global warming, the result was like a frat-house experiment gone right. The apparatus uses sound waves to compress and expand helium, which in turn chills a liquid cooling...
Over the past couple of decades, both Sears and Kmart have become mere shadows of themselves, plagued by aging, poorly stocked stores; management turmoil; outdated merchandise; and a lack of sophisticated IT systems--or, for that matter, a clear identity. Whereas Kmart has failed miserably to compete on price with...