Word: experimention
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In Newell's first experiment, 71 students were asked to choose an apartment from a list of four, each with its own specific pros and cons - nasty neighbors but a friendly roommate, a low-crime neighborhood but expensive rent, in-house gym but a small living space. Only one apartment...
Newell had expected to replicate the Dutch results in the experiment; that is, he thought the anagram-solving group would be more likely than the others to go with Flat B. When that didn't happen, he redesigned the experiment, giving an additional four minutes of decision-making time to...
Persevering, in a third experiment Newell decided to re-stage the original Dutch study as closely as possible; that experiment had involved choosing among four cars, instead of four apartments. Newell asked 90 students to choose their preference from four fictional cars, which each varied on 12 attributes, such as...
"I was flummoxed," says Newell, "I did some research to try to figure out why the Dutch had been able to see differences we hadn't." Theorizing that perhaps the students' decisions could be influenced by the order in which the information was presented to them, Newell set about designing...
Now that Musharraf has gone, the country needs to come together. Too much time has been spent blaming Musharraf rather than finding solutions to Pakistan's pressing problems. Pakistan must look to the future and break decisively from its past. For Sharif and Bhutto's widower Asif Zardari, leaders of...