Word: explainer
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Dates: during 1990-1999
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...fell to New York's Peter King, the leader of the rump Republicans, to explain why he couldn't bring more along. "They feel it is a moral test," says King, who has been lobbying hard for censure. "By voting against impeachment, are they supporting this immoral behavior, saying it's O.K. for the President to lie and have sex with an intern in the White House...
...Steven Abramson, chairman of the FDA advisory panel, was impressed--and not at all surprised that the big drug companies were kicking up a fuss. "The cox-2 inhibitor will make it very difficult for them to compete," he says. Which could explain why Merck, Johnson & Johnson and Glaxo Wellcome are rushing to get their own versions into trial as fast as possible...
Clearly the stigma is gone. Appearing in ads has become prestigious--a status symbol. Why? Mainly because in the 1990s the prestige of commerce and the glamour of money have soared along with the economy. This explains why zillionaires are wanted to endorse products and helps explain why they would do such a thing. There are other reasons, of course. Buffett and Lynch are both pushing products of their own companies. Those I'm-the-wonderful-CEO ads are also justified as being good for the company--at least in the CEO's own swollen head. There has been published...
...Missouri Congressman were surprised to see Susman's name on Bradley's website, not only because Susman raised a big chunk of Gephardt's campaign war chest in 1988 but also because he has been touted as an important benefactor in any White House bid. Susman wouldn't explain his change of heart. Gephardt won't decide until January, but the defection suggested that he may not run. As one ally put it, "Dick has a 50-50 chance of getting elected Speaker in 2000. He has about a 50-to-1 chance of being elected President...
Since the new store will be smaller, "we'll have people versed in different areas," Sanel said. "Here we had people who didn't know as much. For example, customers would explain their camping needs to one staff member, and then would have to tell someone else where they're going camping and for how long...