Word: explaining
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Dates: during 1950-1959
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...undertone of restraint; e.g., amidst a bunch of filmed interviews with housewives who swear by a detergent called Omo, the British admen have included one housewife who candidly states that she does not use Omo, has no intention of ever trying it. Makes it seem more authentic, they explain...
...Admitted that since May 7-about the time that committee investigators hit his trail-he had redeposited $395,572 worth of the checks in his company bank accounts, declared that another $209,671 worth had "never been used," that neither he nor Mildred Paperman could explain what had happened to an additional $89,000 worth of checks drawn in the 1940s. The bank, said Miss Paperman blandly, has "made mistakes in the past, and these can be an error...
...spirally rising chains of linked atomic groups and a series of horizontal members, like steps, connecting the two spirals. This molecular model, deduced mostly from X-ray diffraction photos, seemed complex and unlikely, but geneticists rejoiced when they heard about it. It was just what they" needed to explain many perplexing things that they had been observing for years (see diagram...
...real puzzler: viruses are closely related to the genes that determine inherited characteristics-so closely that they have been dubbed "naked genes." This may help explain what some researchers regard as inherited tendencies to cancer. Concluded Stanley: "The time has come when we should change our thinking about cancer-virus relationships...
...booming popularity astonishes Publisher Gaines. Says he: "All I can say to explain it is something glib like, 'Everyone is under a strain, and some sort of comic relief is a good thing." If we knew exactly what we were doing right, we'd do more...