Word: exploitation
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Dates: during 1930-1939
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That unusually shrewd president of a university, Glenn Frank of the University of Wisconsin, last week set going a sure money maker for his school. It is the Wisconsin Alumni Research Foundation, which will commercialize and exploit all patentable scientific developments made at the university. Profits will finance further research...
Free and Easy (Metro-Goldwyn-Mayer). Producers used to be opposed to stories using the moving-picture business as a background, believing, probably quite correctly, that such stories in attempting to exploit the accidental glamour which is one of the most important assets of the business, satisfied public curiosity instead of stimulating it. This time the idea of having the camera follow Buster Keaton around the Culver City lot, where famed directors and entertainers are at work, is more successful than usual. It is a Merton-of-the-Movies story, with the comedian talking in a mellow voice that takes...
...properly administered, flying clubs can make important contributions toward the advancement of aeronautics by fostering a more extensive knowledge of fundamental principles. It is encouraging to observe that at Harvard the tendency to exploit flying simply as a diversion has been avoided. The aims of an organization of this nature should be toward the aquisition of all technical knowledge available. In this respect, the winning of the Grover Loening first prize bears ample evidence to the success of the Harvard unit's efforts...
...they had read so much about for the past 19 months. Photographed as he arrived at Dunedin, N. Z. last month, Admiral Byrd, in sweater and dungarees, seemed to have changed little. The last stage of the photographs' journey was characteristic of the entire Byrd press exploit. Sent by ship from New Zealand, the pictures were picked up in Cristobal, C. Z. by Airman Lee Schoenhair, flown to Tela (Honduras), to Miami, to Richmond, to Newark. At Newark Airport agents from the Associated Press, Wide World Photos (New York Times) and the Paramount News divided them, raced to Manhattan...