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...synthesized a large number of new compounds closely related to isoprene. At least two of them, chloroprene and bromo-prene, are enormously superior to any other materials as starting points for the synthesis of rubber." DuPrene, derived from chloroprene, is the synthetic rubber which du Pont is beginning to exploit. DuPrene, according to the company, has "approximately the same tensile strength as that of natural rubber, but it stretches further before breaking. It is less affected than is natural rubber by sunlight, oils, acids, heat. . . . DuPrene is considerably more expensive than natural rubber. . . . DuPrene tires will be little...

Author: /time Magazine | Title: Science: Chemists in Chicago | 9/25/1933 | See Source »

...elderly apple vendor named Mrs. Nellie McCarthy to have her hair marcelled, lunch at the Waldorf-Astoria in a silk dress. To exploit Bureau of Missing Persons, First National promised, in advertisements, to pay $10,000 to Manhattan's missing Judge Joseph F. Crater in case he asked for it in person at the box office. Detectives from the Manhattan Police Department's Bureau of Missing Persons-whose Captain John H. Ayers wrote Missing Men on which the picture is based-were on hand to identify Judge Crater. He failed to appear. Unlike Captain Ayers' book...

Author: /time Magazine | Title: Cinema: The New Pictures: Sep. 18, 1933 | 9/18/1933 | See Source »

...published for the psychological world. All net profits go for disinterested psychological research. Immediate cause of the squabble at Chicago last week was Psychological Corp.'s current observations on advertising. Professor Arthur William Kornhauser of the University of Chicago argued that Psychological Corp. was helping business houses to exploit the public. Cried he: "It all seems to me to be in the service of the businessman. Nothing we do is in the service of the consumer or in larger terms of social implications. . . . I cannot help but wonder at times whether there is not a certain amount of hypocrisy...

Author: /time Magazine | Title: Medicine: Psychologists in Chicago | 9/18/1933 | See Source »

...lose, a squabble with pontifical Eugene Meyer over a comic strip is precisely the sort of antic that delights publicity-wise "Cissy" Patterson. Her three-year career as editor, during which the Herald has gained 23,000 circulation, has been marked by many another conspicuous exploit. First thing after taking office she promoted and front-paged a quarrel with Alice Roosevelt Longworth, managing to involve also Ruth Hanna McCormick and Idaho's Senator Borah. She published an interview with the Haitian Minister purporting to show that a fort, once captured by General Smedley Butler, did not exist. General Butler...

Author: /time Magazine | Title: The Press: Washington Comics | 7/24/1933 | See Source »

...students and the A. B. C. have set themselves to clean up Cuba of its many curses: such as lottery, universal gambling, brothels and dives, vile publications as Politico Comica and La Scinana, graft, politics that exploit Cuba for personal gain, regardless of public advantage. And they seek a system of liberal education, purity of the press, a wholesome young manhood and young womanhood of Cuba Libre, the total eradication of snobocracy, a nation-wide sense of honor, true and devoted,men and women. Then they will have gained Freedom, Liberty, Justice and Honor, as few nations yet possess...

Author: /time Magazine | Title: Letters, Jun. 12, 1933 | 6/12/1933 | See Source »

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