Word: exportability
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...pleasant but unyielding. "They know our position, and we * know theirs," he said. Obstacles aside, the U.S. is now China's third-largest trading partner (estimated 1985 total: $7 billion), after Japan and Hong Kong. By week's end Bush had good news: the NATO-Japan coordinating committee on export controls, which oversees Western high-tech sales to Communist countries, decided to allow more such transactions with Peking...
...President charged the Common Market with unfairly subsidizing European wheat exports during the past four years, thereby undercutting U.S. grain prices and robbing American farmers of export sales worth $2 billion annually. The Administration's complaint against South Korea was that its patent and copyright laws do not adequately protect U.S. products and authors from counterfeiters. The cost to the U.S.: more than $170 million a year. White House Spokesman Larry Speakes indicated that the action against the Common Market and South Korea is only the beginning. The President is now considering twelve other unfair trade complaints...
...problems of debtor countries have been compounded by sluggish growth rates that cripple their ability to repay loans. The troubled nations must boost export sales to raise more money, but that has grown increasingly difficult. One hindrance has been the rise of protectionist sentiment in the industrial world. Another is the falling price of many Third World exports, ranging from coffee to copper and tin. Mexico, which depends on oil for most of its export income, has suffered a 13.5% drop in petroleum sales this year...
Government Subsidies. Most nations use loans, grants or other subsidies to help their industries compete against imports and build up export markets. Airbus Industrie, the passenger-jet manufacturer financed by the governments of France, West Germany, Britain and Spain, offers unusually attractive deals to customers. When Pan American agreed to purchase 28 jets in May, Airbus allowed the airline to postpone payments for a year. Last month Airbus won a contract to sell 19 planes to Indian Airlines for a price that was reportedly discounted as much...
...Export Promotion. Most U.S. companies have traditionally been content to sell only in the domestic market and have rarely looked abroad for new business. Astonishingly, about 85% of all U.S. exports are produced by just 250 firms. American companies must learn more about foreign markets and how to sell there. Concedes Malcolm Stamper, vice chairman of Boeing: "Even if the Japanese completely removed restraints on U.S. imports, there would still be a trade deficit because we haven't done all our homework...