Word: exporting
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Dates: during 1950-1959
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Canada has made two butter deals in the past few months to export some 9,000,000 Ibs. to Czechoslovakia and East Germany. These were not exactly giveaways, but it was no secret that the deals were uneconomic; the selling price was 39? and 40? a Ib., one-third less than the support price that the Canadian government pays to the farmers. What hurt the New Zealanders was that they had been selling butter to Czechoslovakia at 50?, and making a profit, until the cut-price Canadian butter greased the skids under their market...
Finance Minister Hisato Ichimada had slashed imports, forced industrialists to export. Said he, stumping the factories: "Never mind about making more mouse traps. Just make better mousetraps." This year Japan made better mousetraps in the shape of cashmere sweaters, fine fabrics and china, and the world came flocking to her door...
Under such inviting terms, the day may be in sight when oil, already Bolivia's No. 2 export, becomes...
...National Wheat Board, the only agency permitted by law to export wheat or ship it across provincial boundaries, in August 1954 placed a limit of 300 bushels on the amount of new wheat it would accept from any farmer during the harvest season. But the harvest could not wait. In the finest autumn weather in years, giant combines cut wide swaths through fields of standing wheat, spewed out rivers of top-grade grain. Commercial elevators were soon chockablock. Farmers braced old sheds to withstand the fluid pressures of loose wheat, built new barns to hold the flood, and when...
...making the change, Coca-Cola said that it hoped to "integrate international and domestic advertising," pointed out that McCann-Erickson has worked for Coca-Cola Export Corp., and has offices all over the world. But behind the change, also, may be the fact that Coke is having trouble holding its top position. Last year Coke's net earnings dropped 8% while other companies' jumped (Pepsi-Cola's by 13%). In January of this year, Coke and D'Arcy tried a new sales approach, kicked off a big ad campaign featuring models in plush surroundings instead...