Word: expressivity
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Dates: during 1960-1969
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...HCUA be abolished, and 2) be replaced by the HUC and the HPC?" Unfortunately, they only provided space for one answer, YES or NO. Assuming HCUA members are intelligent enough to realize this inconsistency, they clearly chose to renege on a previous promise to allow the students to express a meaningful consensus on the future of student government at Harvard. We can only hope that the efforts of the study committee that produced the new proposal will not be wasted, and that we will all have the opportunity to make our opinion known--precisely. Mike Baller...
...consumer product, in installments." So says American Airlines President Marion Sadler-and he is seeing his wish take wings. Air travel is the fastest growing segment of the nation's credit-card business. Already, a total of 61 U.S. and foreign airlines have agreed to honor American Express's credit card, 48 are honoring Diners' Club, and 31 do business with Hilton's Carte Blanche...
Last week American Express signed up with Trans World Airlines for global flights on the installment plan (Diners' Club and Carte Blanche had earlier linked with TWA). In the first analysis ever made of this new market, American Express this week will announce that air travel in 1964 accounted for $14 million of its $340 million credit-card billings; it expects that figure to rise to $50 million this year...
Marion Sadler pioneered credit-card flights after noting that only 2% of all U.S. airlines' business came from their original "go now, pay later" plans. He figured that broadening into the mass card market could increase the lines' revenues by $250 million yearly. American Express then surveyed its card holders, concluded that almost half of them who had not traveled abroad in the past year would be interested in making the trip if they could charge it. Amexco, which got airborne in May, now permits cardholders to pay for flights over a period of twelve months, charges them...
...card corporations have lately begun to deal in many other businesses. Last week Cities Service began offering travel accident policies to its card holders, as a dozen other card companies already do, and the Southern Railway hopped on the American Express card. Besides charging their travel, tippling, and trencherman's tabs, card holders now can sign for such merchandise as wigs, garden supplies, model railroads and pets...