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Word: extinctionism (lookup in dictionary) (lookup stats)
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So how do you snatch from extinction's grasp a critter so reclusive it's an afterthought for government funding when compared with A-list animals like the panda? Answer: Do what sports teams have done with their stadiums. Brand the wombat with a corporate logo.

Author: /time Magazine | Title: Wombat Love | 3/12/2009 | See Source »

Also at the table was Wes Mannion, head of Australia Zoo, the for-profit founded by the late Steve Irwin, the "Crocodile Hunter." The zoo had inked a deal with the government to help save the wombat, mainly through research support. "It's all about the marketing and money, mate...

Author: /time Magazine | Title: Wombat Love | 3/12/2009 | See Source »

See 10 animals facing extinction.

Author: /time Magazine | Title: Undercover Animal-Rights Investigator | 3/9/2009 | See Source »

The 200-lb. chimp named Travis, whose owner, Sandra Herold, 70, raised him as part of her own family, had no history of violence - aside from one incident in 2003, when he escaped and stopped traffic in Stamford for hours. But when Charla Nash, 55, a friend of Herold's...

Author: /time Magazine | Title: Why the Stamford Chimp Attacked | 2/18/2009 | See Source »

The simple bean of the Venezuelan criollo--source of what many connoisseurs consider chocolate's gold standard--had been on the verge of extinction. But here on the Monterosa plantation near the town of Choroní, a small group of entrepreneurs and laborers has dedicated itself to making sure the bean...

Author: /time Magazine | Title: Postcard from Choroní: The World's Best Chocolate | 2/5/2009 | See Source »

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