Word: extras
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...center's bulletin boards, which displayed the latest dispatches from the government news agency TASS. Declared Boris Tchakarov, correspondent for the Sofia daily Zemedelsko Zname (Agrarian Banner): "I want to see how TASS is writing about events." In the East bloc news game, not only do you get no extra points for scooping the big guys, you might lose some...
...course, corporations already put their logo on the principal products that they make. But now, to push their profile even higher and sometimes to bring in extra revenue, they have begun to license their name for use on all sorts of other items. Some $5 billion worth of such merchandise will be sold this year, up 20% from 1984. Says Thomas Murn, editor of Licensing Today, a trade journal: "It has enormous consumer appeal. Between now and the 1990s we will see an explosion of corporate licensing products...
...Danny Sullivan asks him to fly to Indianapolis, he gets on a jet. If Travolta likes new sweats and shoes for every workout, Isaacson supplies them. "When they don't get what they want, they get testy," he says of his clients, and he is willing to go the extra mile...
...went to the North Pole, where he was greeted as the Chosen One and given a couple hundred elves as his assistants. Stars shine in the north; a UNESCO chorale ladles Bosco over Henry Mancini's syrupy score; Dudley Moore, the chief elf, actually says, "If you give extra kisses, you get bigger hugs." The movie plays like a W.C. Fields nightmare: to drown in a vat of whimsy...
...been surviving on corn and noodles for the past few months. With planting season in the North just beginning, food stores are short and many townspeople aren't getting enough to eat, she says. North Koreans used to be able to go to China to forage for extra food or, like Kang, to make a little money. But after Pyongyang ordered a crackdown on border jumpers earlier this year, few people dare to attempt the crossing. "Everybody's scared," Kang said by phone from a safe house near the border. "Things are much more difficult...