Word: facebook
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...friended me today.” Not words you expected to hear five years ago, or even five months ago. Recently, the 40+ crowd has begun to invade Facebook, previously the domain of young adults, with the eagerness and awe of a baby-boomer learning to use the DVR for the first time. In their wake, they leave behind wall posts endearingly perfect in their grammatical construction and signatures with their full name (just in case you missed it next to their photo thumbnail...
...course, this is all in the (somewhat) distant, gloomy future. For the moment, parents’ and adult relatives’ forays into Facebook can seem merely awkward. When the friend request comes, what to do? If you accept, they can see everything. Pictures from parties, your relationship status (leading to fun games like, “You’re married to your female friend? That’s a joke right?”), drunk wall posts and status updates, and photos of red Solo cups are now fair game. If you reject, they will be crushed...
...with quite as much enthusiasm from undergraduates, however—and for good reason. There are certain pieces of information that one is happy to share with one’s friends, but not with one’s parents. Unfortunately, the arrival of parents on Facebook is only the most obvious manifestation of its growing lack of privacy. Facebook, as we knew it, is dying; by expanding into a global networking site for people of all ages, it has diverged from its original purpose as an online socializing hub for students...
...holds about 2,000 recruiting events a year, many of them at colleges and universities. It also advertises, selectively, on television, in print and even on airport billboards. The outreach extends to new media as well. For the past two years, the agency has used a Facebook page as a recruitment medium. Its TV ads can also be seen on YouTube...
...that trains and helps colleges across the United States promote alternative break programs, has projected 65,000 college students will participate in its 2009 programs, up from 48,000 in 2007. No bacchanal, perhaps, but at least you won't return to school with as many regrettable pictures on Facebook...