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...Surprisingly, Facebook and MySpace are not proving as effective as their popularity with politicians might suggest. "New technology is certainly helpful in communicating with younger voters, but it shouldn't be the only means of targeting them," Smith says. Her research shows, in fact, that the same tried-and-true retail politics that works with Iowa retirees - knocking on doors and face-to-face contact - is the most effective way of getting young adults to actually vote for a specific candidate. Also key, not surprisingly, is talking about issues that are most relevant to young adults - namely the Iraq...
...however, Democratic presidential frontrunners have been better at reaching out to young people. The Clinton, Obama and Edwards campaigns have all hired youth vote coordinators to focus on organization among students and young professionals. Obama hired Facebook co-founder Chris Hughes to oversee the campaign's social networking sites, while Hillary Clinton is using YouTube to reach its young audience - most recently by allowing them to select her campaign song, Celine Dion's "You and I." John Edwards continues to run his One Corps, a community service organization comprised mainly of young adults...
...Unable to acquire Facebook last year for a billion dollars, the company may look to a deal with Microsoft as a way of gaining access to a new array of partners, including both cell phone and PC manufacturers and wireless carriers. "Microsoft and Yahoo have a long history of being partners and they're likely to get closer," says Smith. "We wouldn't be surprised to see a joint venture emerge...
...illegal public drinking, and had muddied a significant portion of the lawn while playing “slip-and-slide.” In a dramatic indication of the double standard at play, Quad Day and the damage to the lawn were reportedly photographed and celebrated on a Facebook profile of the very student who later initiated the email complaints about the BMF and ABHA gathering...
...walls around the college experience are crumbling. Between Facebook and YouTube and whatever those crazy twenty-something billionaires think of next, student life is only getting more transparent. There’s no such thing as a purely on-campus issue anymore, now that online discussion threads like Harvard’s BoredatLamont or Brown’s Daily Jolt have elevated anonymous libel to a fully searchable art form. Every time a kid loses an internship because an employer found annotated bong-rip pics on a MySpace page, students clamor that their privacy has been invaded. At IvyGate...