Word: facelifts
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...Outs. Motto in mind, Dick Lee unveiled last week plans for an even bigger facelift: a mammoth $85 million, five-year downtown project drastically upgrading 96 blighted acres off New Haven's historic Green. Private investors, including Manhattan Real-Estate Broker Roger Stevens (whose past deals included the purchase of the Empire State Building), will replace century-old structures with a glistening, 18-story hotel-office building, new retail stores and office space. The Federal Government has earmarked $39 million for land purchases and clearance. Out of the city funds will come $7,000,000 for parking facilities...
...notch below the Corvette fuel-injection special. Another engineering change: a new "turbodrive" transmission for cars with the big engine, which combines a triple turbine and variable blades (like Buick's Dynaflow) for speedier getaway and better highway mileage. On bodies, Chevy spent some $50 million for a facelift: a new grille; higher, more sharply swept tail fins; a splashier chrome-and-paint treatment for the side panels. The new cars will cost more. Prices will be from $50 to $166 more per car depending on the model...
...like a 1941 Packard)-the Reds admit that their postwar designs "are in some respects inferior." A special Auto Ministry will be set up to boost production (1955 planned output: a bare 80,000 cars), cut prices, bring out a new people's car called the Volga, facelift the others...