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...Type 2 diabetes to pathological gambling," he says. An even more intrusive technology may be looming. Cambridge University computer scientist Peter Robinson led a team of people, including colleagues at the Massachusetts Institute of Technology, that developed software enabling computers to read minds. A video camera focuses on 24 facial features from which the software can often decipher a person's mental state, including comprehension, boredom and excitement. Robinson says the program could be used to find the right moment to sell someone a product online...

Author: /time Magazine | Title: Marketing: What Makes Us Buy? | 9/17/2006 | See Source »

...diabetes to pathological gambling. And an even more intrusive technology may be looming. Cambridge University computer scientist Peter Robinson led a team, which included colleagues at the Massachusetts Institute of Technology, that has developed software that enables computers to "read minds." A video camera focuses on 24 different facial features from which the software can often decipher people's mental states, including comprehension, boredom and excitement. Robinson says the technology could be used to find the right moment to sell someone a product online...

Author: /time Magazine | Title: Brain Sells | 9/10/2006 | See Source »

...hero. He even listened endlessly to CDs of Reeves' voice so he could get the same intonations and timbre. "It wasn't an imitation of George's voice, but an embodiment," says Coulter. There were other, more subtle shifts as well: contact lenses and a "very subtle" use of facial prosthesis...

Author: /time Magazine | Title: Who Owns Superman? | 9/8/2006 | See Source »

...even get critics started on the shortcomings of reading faces or heat around the eyes. The same honest anxiety that can produce false positives on a polygraph can also increase blood flow in the periorbital region. Facial analysis is problematic, since there's no way to standardize the skills of human analysts, and nobody can say for certain if cooler liars give up fewer clues than nervous ones. "It's not as simple as a Pinocchio phenomenon," says Frank...

Author: /time Magazine | Title: How to Spot a Liar | 8/20/2006 | See Source »

...Greely and other legal experts and scientists exploring the ethics of lie detection. The authors are not expected to smile unreservedly on the science or on the way they believe it may already be in use--perhaps, according to some reports, in Iraq. Frank has helped train people in facial analysis, but he will say only that some of them have been sent to work in "regions of interest...

Author: /time Magazine | Title: How to Spot a Liar | 8/20/2006 | See Source »

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