Word: facials
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Dates: during 2000-2009
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Allergan, a specialty pharmaceutical outfit with sales of $2.9 billion, will put the same marketing muscle behind Juvderm that made Botox a household name. There are some potential wrinkles in that plan, though. Botox, a facial-muscle relaxant that was used by some 3.5 million people last year, had the market to itself; Juvderm has a competitor before it's even out of the box: Restylane, the current best-selling hyaluronic-acid filler, made by Medicis, a $344 million dermatological company based in Scottsdale, Ariz. And Medicis' Perlane, a more robust version of Restylane, is expected...
...idea that we could buy a new face without getting a face-lift got its start with Botox, a purified form of botulinum toxin that eases the appearance of wrinkles by essentially paralyzing facial muscles temporarily. Annual regimens for Botox or fillers can cost around $2,000, since the results last three to six months...
...will Allergan. After buying up Inamed, minus Reloxin, it formed a separate medical-aesthetics division. Part of its mission, according to its head, Robert Grant: to build "a total facial-rejuvenation portfolio" that can capitalize on Allergan's Botox-driven market reach. "This is an opportunity to create a new category which will have legs not just for the next decade but for the next 100 years," he says...
Success happens, but the failures are more memorable, and more spectacular. The facial contortions and annoying speech patterns that made Jim Carrey funny did not work in dramatic fare like “The Majestic,” and Michael Jordan’s endurance and sweet stroke did not propel him to stardom in baseball. Some talents simply do not hold up well under experimentation...
...first five games of the season, sprained her right ankle on September 15 against Penn State. But a scary moment for another of Harvard’s star freshmen came midway through the second half when a bouncing ball hit the face of defenseman Lizzy Nichols, who suffered multiple facial fractures during a collision September 17 against St. Mary’s. Nichols came out of the game and did not return, but will be fine to play in the Crimson’s next game on Friday night at Brown (6-3-3, 1-1-1). The Bears...