Word: factor
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...Friday night than go to a football game, FM has compiled a step-by-step guide to Harvard football’s only night game of the year.Pre-PregameThe first question is what to wear to the game, and there are a few key factors to consider. The first factor is the damned Cambridge weather. Chances are very good that the game will be wicked cold; whatever your widget tells you the temperature will be, dress for ten degrees colder. You will be remaining relatively still for a few hours, and the concrete stands that your posterior will be resting...
...What's different about the Precious campaign is the O factor. At the same press conference where she toyed with the notion of undertaking a film club, Winfrey announced her intention to lead a promotional blitz on behalf of Precious across her various platforms, hoping to "bring in different audiences" by promoting the film on her show, in her magazine and on her satellite-radio channel...
...project. "None of us who sees the movie can now walk through the world and allow the Preciouses of the world to be invisible," Winfrey told reporters in Toronto. But few things on earth are as precious as an Oprah Winfrey endorsement, and that's the X factor that is bound to have Hollywood insiders talking throughout the winter, wondering just how far this one woman can take an independent film - and how they can convince her to do the same for them. Until she starts up that film club...
...says Dwayne Mayo, a former St. Petersburg security guard who publishes Cellmates, a weekly print tabloid dedicated solely to mug shots. Stephen Buckley, publisher of TampaBay.com, where mug shots draw about 13% of unique visitors each month, says his site didn't start up its gallery for the shame factor...
...winning her races, Silva is described as being “lighthearted” and “having a lot of spirit.” “I’ve never seen her downtrodden,” Olson adds. Silva readily concedes that the most significant factor in her successful race was the training she received from her young head coach. “It’s really easy to confide in [Saretsky], and he works with you one on one,” Silva says. “I trust him to give...