Word: factoring
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Dates: during 1950-1959
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...years, the U.S. has multiplied its total outlays for medical research by a factor of four (see diagram). The sum will reach at least $400 million in 1958, including $220 million in congressional appropriations. $130 million spent by industry, $50 million by foundations, voluntary health associations, universities and their medical schools. Is this enough? For the present, yes was the consensus of the experts quizzed by Bayne-Jones's group. Or as Dr. James A. Shannon, director of the National Institutes of Health (which handles 70% of the Government's outlays in this field), last year told Congress...
...light blue Weatherly, whose skipper, Arthur Knapp Jr., has sailed everything from dinghies to ocean cruisers, was designed by Philip Rhodes for a syndicate headed by New Jersey Shipping Executive Henry D. Mercer. With an experienced but highly individualistic crew, she becomes the unknown factor in the America's Cup trials...
More important, Hammarskjold seems to have concluded that the U.A.R.'s undoubted tampering with trouble was not so critical a factor in the Lebanese deadlock as the Lebanese government claimed. "The Observation Group believes," said his U.N. group's first report from Beirut, "that the progressive implementation of its mandate will contribute greatly to the creation within Lebanon of conditions which will make possible the solution by the Lebanese people themselves of the internal problems which face the country at the present time...
...alcohol: "No single factor," said Temperance Department Head W. A. Scharffenberg, "has so militated against advance of Christian missions in Eastern countries as the Western 'hangover...
Despite all talk about price as the great determinant, low cost is the major factor for barely 16% of all shoppers; studies also show that another 16% shop only for heavily advertised brands. In between ranges the vast middle ground of shoppers, fair game for the motivational researchers, who take dead aim with all the analytical gimmicks under the supermarket sun. They claim, for instance, that the undecided mass of supermarket shoppers -they call them "emotionally insecure"-really do not know what they want when they enter a store and often are not sure what they have bought right...