Word: factualism
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Most of the time, S. & P.'s 30 security analysts do not have to rely on rumor. A steady stream of solid factual data flows into Hudson Street from the company's 50 hard-probing field men across the country who make regular calls on every company that sells its stock to the public. One such call turned up, four months in advance, the invaluable news that A. T. & T. was planning a stock split. Standard & Poor's man got his scoop by cannily giving A. T. & T. executives all the reasons he could muster against...
Finally the questionnaire asks for factual responses--what was Roger Maris' batting average this season; how many times did Louis Aparicio steal this year; what was Warren Spahn's 1961 pitching record. These questions gave Aronson a clue to the viewer's knowledge of baseball--important, Aronson said, because the more one knows, the closer he will be to predicting the real probability...
Strategy & Hope. In The Making of the President, Theodore White abandons his unhappy sortie into fiction (The View from the Fortieth Floor) and returns to a field he knows intimately: factual reporting. For more than a year, White, assisted by a legman, roamed the nation on the trail of the seven men who openly aspired to the presidency. For details and events he inevitably missed, he mined the published stories of a thousand reporters. White has used his material well. The campaign of 1960 is recaptured in all its detail and excitement, and White manages to tell his story with...
Your story "A Matter of Morale" [June 16] was amusing, interesting and factual-and you shouldn't ought to have done it. Curt LeMay doesn't like us anyway, and now that he knows that we live almost as well as the demigods of the Strategic Air Command, there will be hell...
...married by inept expression or by the inevitable twist given by interviewers' questions. Although African opinion could have been the would have been new to most interesting part of Cambridge 38, a section that would have been new to most readers, the resulting articles were choppy and without factual substantiation. By limiting the interviews to representatives of Nigeria, Mali, Ghana and Guinea, the Cambridge 38 staff also failed to consider the interesting problems faced by nations of the former A.E.F. or by Kenya, Uganda and Tanganyika. The fifth transcribed article, drawn from an interview with a South African representative, introduces...