Word: fad
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Dates: during 1960-1969
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...stereotypes about Los Angeles are fast losing whatever basis they may have had. No longer does the city suffer from chronic San Francisco envy, even though it has taken up the San Francisco-originated topless-waitress fad. With more grandeur if less concentrated charm, Los Angeles is refreshingly free of San Francisco's narcissistic smugness. Los Angeles has no time to be smug. It is too busy: busy building its $19 million privately financed Music Center, a downtown complex consisting of the 3,250-seat Pavilion and two smaller, almost completed theaters; busy putting up galleries like...
...crosses had no meaning. They were merely the latest fad. Fashion, Chikin, fashion-and profit. GUM Buyer Klavdia Mikhailovna picked up the trinkets for 330 each, presumably from a Czech costume-jewelry firm, which has been flooding Eastern Europe with such baubles. Klavdia put them on sale for $3.33, turning a neat 900% profit for the Socialist mother land. In the Soviet Union, where selling Bibles can lead to banishment, Klavdia was just a little too avantgarde. By week's end Chikin could report in a follow-up story that the doublecross to dialectical materialism had been avenged. Klavdia...
...Spice. Germans have long been famed for conspicuous consumption, but the first fad in the early years of postwar prosperity was the Fresswelle, or eating vogue. When that first craving for wurst, schnitzel, dumplings and chocolate bars was satisfied, they sank their spare income in the Autowelle, deserting bicycles and motor scooters for automobiles, and after that in the Wohnungswelle (new homes), and then the Reisewelle (fad for traveling). Now things are right back where they started, but on a higher, more sophisticated plane. Explained one Hamburg University political scientist: "Food is an obsession with Germany. It is the symbol...
...latest fad, shared by TIME Cover Artist Robert Vickrey, who painted her husband against a background of black and white squares, with an X in each white square to symbolize the ballot, Jack Javits' favorite art form...
...cash that their noise had contributed to the empire's balance of payments. This time, for rather the same reason, Her Majesty named fab Fashion Designer Mary Quant, 32, doyenne of the Chelsea group's knee-baring, hippy styles, as an officer of the O.B.E. Her fad is siphoning so much loot into Albion that the Queen ranked Mary one full notch up on the Beatles...