Word: fad
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Dates: during 1970-1979
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...national passion for dancing. (Favorite songs for 1939 included "Deep in a Dream," "Wishing," and "I Didn't Know What Time It Was.") Meanwhile, Time magazine records the fact that a Harvard freshman, one Lothrop Witlington of Holworthy Hall, initiated the radically inane practice of goldfish swallowing, a fad which then spread to other universities...
...approximate license-plate position. On busy U.S. Route 1, traffic was brought to a cheerful standstill by 533 University of Maryland students chain-dancing au naturel. With astonishing swiftness, streaking, the art of the point-to-point dash in the buff, has burgeoned into an unabashed, pandemic American fad...
Adult reaction to the unclad fad has generally been mild and good humored. "We'd like to leave it alone," said a Northwestern University official. "After all, it's springtime." At the University of Georgia, officials decided that the school's policy toward streaking would be "noninterference." In Maine, the Portland Press Herald chided streakers for wearing shoes during one of the mildest Maine winters on record. "We are not opposed to streaking provided it is correctly undertaken and executed with some grace," the paper editorialized. "If you streak, have the common decency...
...administrators agreed to institute some form of pass/fail grading. By 1971 an estimated three-quarters of the nation's colleges and universities were offering alternatives to traditional marking systems. Eager to ride the professional bandwagon, a number of high schools and grade schools were quick to follow the fad...
...mahatma of Washington corn-rowers is Nat Mathis, better known to friends and customers as Nat the Bush Doctor. Nat began his career with Afros, later switched to plaiting feathers and other ornaments into the hair of Washington's black entertainers. Recently, Nat began giving plait jobs to fad-conscious white housewives in suburban Reston...