Word: fad
(lookup in dictionary)
(lookup stats)
Dates: during 1970-1979
Sort By: most recent first
(reverse)
...centtaken hold of Harvard's athletic program, as The Gameapproached its silver anniversary. There was talk ofbuilding a stadium, replacing Soldiers Field's hazardouswooden stands with a more grandiose home for the Crimsongridders; but President Eliot feared the proposed concretearena would lie like a dormant white monster when thefootball fad faded...
...major result of the film's success is the "toga party" craze that is sweeping campuses. House Star John Belushi's outrageous cries of "toga, toga" have struck a nerve in the fad-starved youth of contemporary Fraternity Row. For many, dressing up in a bed sheet is simply a means of venting the pressures of academia; for others, toga parties represent a search for something to be remembered by, even if that to ken of remembrance is borrowed from the '50s generation...
...folks at Universal, the toga fad simply means more money in the bank. Hit with many requests for assistance from toga-party organizers, studio officials are supplying free records, T shirts and posters to further the craze. The payoff: long lines of ticket buyers-many repeat customers and some bedecked with togas-at moviehouses...
Frank Trippett compares jogging with the fad of flagpole sitting. Instead of being happy that 25 million Americans are seeking physical fitness, he criticizes them. Would he rather have them watching television...
...years had Wall Street investors seen anything quite like the market's current high-rolling fad: gambling on gambling. All summer long, shares in companies that operate casinos-and many other outfits only remotely or even mistakenly associated with them-have been soaring higher than a Vegas showgirl's kicks. As the Labor Day holiday approached, the speculation became so frantic that for a time it seemed the gambling bubble was about to burst. But last week gaming issues bounced back strongly...