Word: fad
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Dates: during 1990-1999
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...designers are operating at their very best -- among the established masters, Bill Blass and Geoffrey Beene; among newcomers, Han Feng and Byron Lars. Blass made some sense out of the current fad for bright colors by working in wools that were vibrant, with pretty, harmonious dyes. He used tweeds and wool jersey with an ease and fluency that mark a seasoned tailor. Beene also favored wool jersey, which he considers "the perfect material." His outfits, which came in all lengths, had the homely virtue of actually looking like winter clothes, garments that would keep the wearer warm...
...green is Harvard? What has been done to reduce that impacts that we as an institution have on our environment? April 22, 1990, saw the twentieth anniversary of Earth Day. On that occasion, Harvard realized that environmentalism was not a fad and was, in fact, taking an important place on national and international policy agendas...
Having exercised all the various possibilities and explanations, I realize I need to find some other explanation for this daily pilgrimage of all types. This religiously democratic fervor must have some deeper basis. It must be some larger subterranean fad at work. In this spirit, I turn to a tried and tested trend. Alas, this too provides so saving grace...
Next stop on FMs' search for the source of this puzzling fad: the Lampoon. FM consults with a former Lampoon editor. "Well, basically the Lampoon was founded by a bunch of Masons who believed in subverting the system. If you don't wear a three-tailed cap with bells, that can't be accomplished. So, yes, they are worn in the Lampoon." But the editor does not know where the sacred store of jester hats are kept in the Auburn St. castle. "Hell no, I can't even find the bathroom when I'm in there...
...each learned essay, she contends that the current academic fad of poststructuralism and its skepticism towards 'meta-narratives' have consciously blurred the distinction between the greatest tragedies and achievements of our civilization. The result is the moral obtuseness and intellectual numbness of many in the academy today, both faculty and students. Himmelfarb shows that postmodernism as an ideology is not at all an abstract debate about the virtues of decentering authors and questioning "modes of emplotment...