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Word: fad (lookup in dictionary) (lookup stats)
Dates: during 1990-1999
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Usage:

...meaning," says Robert Csandl, who runs sex- offender and substance-abuse treatment programs in Allentown, Pa. "Even if you're using the word addiction metaphorically, it blurs good assessment, which is essential to starting appropriate treatment." Johns Hopkins researcher John Money sees the focus on sex addiction as a fad. "People trying to make money on it better hurry up," he says. "It'll probably dry up in five years...

Author: /time Magazine | Title: Behavior: Do People Get Hooked on Sex? | 6/4/1990 | See Source »

Montparnasse was quite dead after World War II, but it enjoyed a modest revival in the '70s and '80s, when restaurantification became the new fad (and source of higher profits). Old-timers still mourn the fate of the Coupole, a barnlike old brasserie that had served as home to Henry Miller, Lawrence Durrell, Samuel Beckett; it was acquired by a restaurant chain, torn down and rebuilt in 1988 into a sort of yuppie grazing center. More felicitous was the 1986 transformation of the Cafe du Dome, a plain, bare sort of place, where an impoverished writer used to be able...

Author: /time Magazine | Title: Travel: The Great Cafes of Paris | 5/21/1990 | See Source »

...movement that started in the gym has blossomed into sexy, long-stemmed silhouettes. Tights, body stockings and leggings are the first fad of the '90s, starting a boom in the hosiery business and restoring septuagenarian Italian designer Emilio Pucci to the top of the international hit parade...

Author: /time Magazine | Title: Time Magazine Contents Page: May 14, 1990 | 5/14/1990 | See Source »

...environmental awareness is trendy. Earth Day is a "hot topic." But current environmentalism has become a widespread fad by sacrificing rigorous standards of conservation. The issues being discussed and the changes being demanded are the kind that nearly everyone can support. They are moderate. In return for money and publicity, Earth Day organizers have focused on creating a sense of festivity rather than on changing government policy and corporate behavior...

Author: By Julie E. Peters, | Title: The Selling of the Planet, 1990 | 4/23/1990 | See Source »

When a "movement" becomes a "trend," it usually succumbs to the same fate as any popular fad--burn-out and eventual neglect. Recall Live Aid, the super-mega concert that graced everyone's TV screen five years ago. In the mid-1980s, caring about hunger suddenly became fashionable after some pop stars got together and made a few mushy records on the subject. By the summer of 1985, hunger-mania had reached epic proportions and the Live Aid concert was dubbed the event of the decade...

Author: By Brian R. Hecht, | Title: Earth Day: The Next Live Aid? | 4/21/1990 | See Source »

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