Word: fad
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...conservative decor, usually pale shades of pink that blend with her complexion. Popular nail orders are for half-moons, hearts, houses, bumblebees, ladybugs and lilies. One Revlonutionary in Los Angeles celebrates Bicentennial themes; other tastes range from pets to presidential preferences. At Mr. Michaels, a Manhattan manicurist, a new fad is to have each finger painted a different color...
...chairman," which is composed of three, four or even five top officers who share responsibility for running the company and transform the old method of solitary decision making into a kind of group think. Last week the idea began to take on the dimensions of a full-blown fad when two corporate giants-Trans World Airlines and Sears, Roebuck & Co.-adopted the arrangement on successive days...
...jumpsuit fad began in Paris and was brought to the U.S. by models who had attended last fall's fashion shows. The first Paris designer to bring back a high-fashion jumpsuit was Yves Saint Laurent, whose collection for fall included jumps in classic poplin ($205), a black acrylic with drawstring waist ($375) and a turtleneck number ($355). A nationwide bestseller is Victor Joris' self-belted gabardine suit with pleated pants ($110); in all, some 600 stores have ordered 38,000 Joris jumps. One of the most popular numbers, though, is the inexpensive Esso suit, a loose overall...
...true, the Crimson faithful pale in the face of Big Green fanatics, and I'm convinced that B.U. devotees give the Terriers at least a goal advantage when the Beanpot rolls around. But while the insouciance towards Harvard sports remains vogue, a new fad has arrived--Soxmania. It is now fashionable to read the boxscores before the ed page, to preface problem sets with a brief bantering over Yaz and Freddie, and in general to greet the morning crowd with a "How about those...
Americans are once again half in love with China. Senators now vie for invitations to Peking. Tourism to the People's Republic has gone from privilege to fad. Chinoiserie is the rage of the boutique. Indeed, in the situation ethics of detente, when President and Premier could chat like old comrades, it seems churlish to recall that the Communist takeover of China once precipitated something close to a national nervous breakdown...