Word: fad
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...18—I donned, or attempted to don, a backwards cap. Disapprovingly, she remarked that I looked “como un negro común y corriente”—or like a common black man. I was offended, largely because I had learned the fad from white, Final Club-attending Ivy Leaguers. I was offended, largely because when they wore that look, they were sportily preppy but when I did, I was sketchy. I was offended—unfortunately, foolishly, and ultimately—because she was white.I think I’ve decided?...
...MoMA Retail, which has sold 3,500 of the dolls since January, thinks they're here to stay. "The more you get to know each character, the more you get attached," she says. As for Nakamura, he still displays the dolls in his storefront window. "We don't carry fad items, and if we do, they burn out especially fast," he says. "Uglydolls are a constant seller. They hit an emotional chord in people...
...fact it kicked off a temporary revival of the maxi-novel, books like Cryptonomicon and The Corrections and Underworld and White Teeth. For a moment there, it felt as though novels simply had to get longer and longer to encompass the world's galloping complexity and interconnectedness. Then the fad faded. Now Thomas Pynchon's Against the Day (1,085 pages) just seems self-indulgent and stuntish...
...Kaufman meta-films (“Adaptation” comes to mind throughout the movie), it was only a matter of time until someone tried to squeeze out a big-budget film like this. The film’s architects try too hard to latch onto an art-house fad that they don’t really understand, with results that feel forced. Periodically, for example, Harold’s wristwatch briefly becomes a character before disappearing again from the plot. This device does nothing to enhance the movie’s tone, and since there are no other cases...
...scientists are getting used to the idea. In Spain alone, science departments at universities in Zaragoza, Murcia, Extremadura and Granada have all recently started programs to work directly with chefs, and next year, Catalonia's Food and Science Foundation moves to its own campus. "This is not some passing fad," says Capel, referring to the collaboration. "It's about learning to treat ingredients better. And that is what cooking is all about...