Word: fad
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ELECTRIC COMIC BOOK (Mercury). The fad for psychedelic music has mushroomed to enormous proportions and now even includes jokes on itself by goofy groups like the Blues Magoos, who got in their first big licks with Psychedelic Lollipop. The five Magoos like to think that their kaleidoscopic screens of sound resemble a traffic jam in Times Square; they should be so lyrical...
...statements are among the entries in a graffiti contest we have just conducted in the cause of general amusement and TIME promotion. Of course, graffiti (from the Italian, meaning scratching or scribbling) have been seen on walls since antiquity, forming an enduring kind of subliterature. Recently they became a fad, appearing on lapel buttons, car stickers and on almost any available surface, including (as we found) TIME advertising posters...
...Without a converter that costs $50, the longer size does not fit into 900 000 vending machines, from which 17% of all cigarettes are sold. Vending-machine owners so far are not eager to spend on conversions until they are certain the 100s are not a fast-burning fad...
...taking of drugs, especially marijuana and L.S.D. (Lysergic Acid Diethylamide), is becoming a fad among college and high school students who wish to assert their independence by breaking the law and offending their parents, and who wish to experiment with new physical and psychological sensations...
Current smokes include almost anything from the supermarket spice and herb shelves plus dried hydrangea leaves, chlorine-soaked lettuce, and green peppers (aged until rotten, then used as a bulbous cigarette filter). But far and away the biggest new fad is tripping on banana peels...