Word: faddishness
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Dates: during 1980-1989
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quite the opposite of a faddish cult...
Lauren positions his clothing in a lucrative middle ground of consumer sensibility. He lures customers who think high-fashion styling is too faddish and traditional business garb is not quite sporty enough. His Polo purchasers are typically professionals and other upscalers who feel they have more important things to follow than fashion trends. Lauren loyalists sing of simple virtues: comfy elegance, durability, the avoidance of visual shock. They know they can depend on Lauren for a certain smart sameness, a look at once sporty and restrained. "No one understands his customer as truly as Ralph does," says Donna Karan, another...
...with chocolate chip cookies, frozen yogurt, oversize muffins and all the other sweet and faddish snacks? Then you might consider cinnamon rolls, perhaps the ultimate in sugary binges. Now taking defenseless nibblers by storm in the shopping malls of the Midwest, South and Far West, these huge pinwheels of thick dough enfold gluey cinnamon, butter (or one of the more or less convincing substitutes) and enough sugar to create a sticky, candied mass. Measuring from two to five inches in both height and diameter and weighing in at about half a pound each, the buns suggest great spiraled coliseums...
...Stanford is considered a 'hot' college. It's appeal may be faddish, but it's a terrific university," said Princeton's Reynolds...
...never let his standards or his audience down. He insisted that words, his own and others', should communicate rather than confuse: "When you say something, make sure you have said it. The chances of your having said it are only fair." He had no patience with the sloppy or faddish. The spreading misuse of the term hopefully drew a pithy rebuke: "This once useful adverb meaning 'with hope' has been distorted and is now widely used to mean 'I hope' or 'it is to be hoped.' Such use is not merely wrong, it is silly." He gave "finalize" even shorter...