Word: fads
(lookup in dictionary)
(lookup stats)
Dates: during 1930-1939
Sort By: most recent first
(reverse)
...publishers know, but will not tell, exactly how many readers turned because they paid Dr. George Gallup, famed advertising researcher, to have his canvassers ring 1,000 doorbells every week and ask what features Liberty readers enjoy most. "Twenty Questions," a short version of the old "Ask Me Another" fad, won high rating...
Commentators noted a change in Cinemactress Bow: following the fad begun by Jean Harlow, she had dyed her hair "platinum" blonde...
Radium Waters. The fad for radio active waters was for a short time valid. Investigators experimented by activating ordinary water. Their experiments took two directions: 1) to dissolve radium salts in water; 2) to expose water to radium emanation. Doctors thought that they had evidence that waters so treated would cure chronic arthritis, gout, neuritis, high blood pressure. The Bureau of Investigation of the American Medical Association soon found that quacks were selling the waters as cures for "anemia, leukemia, boils, blackheads and pimples." The A. M. A. Council on Pharmacy & Chemistry withdrew approval of devices purporting to make waters...
...plays. Susan Glaspell was there; so were George Cram ("Jig") Cook, rebel John Reed, Mary Heaton Vorse. Robert Edmond Jones, a young man of talent and resource, fashioned scenery out of porch furniture, odds-&-ends. The Almighty supplied the backdrop, a tumbling ocean. Next year the play-acting fad persisted. Mary Vorse turned over a shack on her wharf to the enterprise and someone named Eugene Gladstone O'Neill, a lank, bushy-headed fellow with no money but "a trunkful of plays," contributed to the second bill a one-acter called Bound East For Cardiff. Sick with stage fright...
...lively girl named Mary Ewing Outerbridge paid a visit to Bermuda. There British Army officers taught her a game which was becoming a polite fad in England. When she returned to the U. S., Mary Outerbridge brought with her a net suitable for minnow-fishing, several strange-looking, gut-strung bats and a rule book. She had her net pegged up on the grounds of the Staten Island Cricket & Baseball Club, set about teaching her family how to play tennis. Seven years later, when the game was being played at 33 U. S. clubs, her brother, Eugenius H. Outerbridge, helped...