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Word: fads (lookup in dictionary) (lookup stats)
Dates: during 1940-1949
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Usage:

Sweeping across the U. S. last week was the latest fad, successor to Knock-knock, Where's Elmer?. Handies, etc.: Anything too silly or salacious to say right out was being dressed up in pidgin English and put in the innocent mouth of old Kung Fu-tze (Confucius). Most of the people who parroted "Confucius say" did not know that one of China's most distinguished statesmen. Finance Minister Dr. H. H. Kung, brother-in-law of Madame Chiang Kaishek, is a 75th-generation direct descendant of the great philosopher. Nor did they know the whereabouts...

Author: /time Magazine | Title: CHINA: Kung Fu-tze Say | 2/26/1940 | See Source »

...Held has found other causes for grudge. "The first day I was here the reporters quoted me as branding glamor girls 'the synthetic best that a few rather addle-witted movie press agents produced for the night club columnists.' Actually I don't give a hoot whether the latest fad is the flapper or the glamor girl...

Author: NO WRITER ATTRIBUTED | Title: Harvard Harried By Horrid Hoaxes John Held Holds | 2/20/1940 | See Source »

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