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Word: fads (lookup in dictionary) (lookup stats)
Dates: during 1940-1949
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Usage:

Jazz concerts, which most ambitious bandleaders now aspire to, were out, as far as he was concerned. Bebop, the newest fad in such concerts, left him cold. "Hell, Bach did more bebop in one piece than those guys have ever done." Still, he couldn't quite see his reddish-brown hair at Carnegie-Hall length either; the audiences there were "too special, too chi-chi." He settled on a middle solution: playing Carnegie-Hall stuff for a bebop public. He foresaw that it would be a little "like attacking the Great Wall of China with a nail file." Last...

Author: /time Magazine | Title: Music: With a Nail File | 4/25/1949 | See Source »

Over 1500 Harvard and Radcliffe students are still waiting. At the most, only a handful will get any profits from the current fad and most of these winners will be the organizers of their own pyramids. The whole setup of the clubs makes it impossible for the gimmick to last long. There just aren't enough people in the world to keep it rolling...

Author: By Gene R. Kearney, | Title: Modern Pyramids Grow, Fade Fast | 3/19/1949 | See Source »

...want to stay. I wanted no part of society people who were looking for someone to say sweet things to them on Sunday. I know now that I misjudged them, but at that time I didn't think they meant business-that it was just a fad they'd tire...

Author: /time Magazine | Title: Religion: St. Francis-in-the-Fields | 12/27/1948 | See Source »

Beer from a Bottle. Bebop has been around for seven or eight years, and something of a fad for two, but experts still disagree over what it is, and whether it will last. Gusty, oldtime Blues Singer Chippie Hill says flatly and hopefully that "It won't last. My 16-month-old niece does it when she drinks beer out of her bottle, and does it better than any of them." To the naked ear its shrill cacophony seems anarchistic; on repeated hearings it becomes clear that the players planned it that way. Duke Ellington, now a disc jockey...

Author: /time Magazine | Title: Music: Bopera on Broadway | 12/20/1948 | See Source »

...goldfish-eating fad, a Clark University student ate 89 fish at one sitting...

Author: /time Magazine | Title: MANNERS & MORALS: Wise Beyond Years | 11/8/1948 | See Source »

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