Word: fads
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...human genome, they are at last beginning to understand the genetics of weight regulation--and how the whole system can go awry. With that understanding, they believe, it may be possible to develop drugs that do the job balky genes fail to do--controlling a problem that decades of fad diets and self-help books have never solved. Says molecular biologist Jeffrey Friedman of the Howard Hughes Medical Institute at Rockefeller University in New York City: "Genomics will identify the players in this system, eventually leading to new targets and new treatments...
Skeptics have long compared stock markets with casinos, with brokers as thinly disguised bookies. Guess what? In Britain, at least, some bookies are now acting like brokers and taking wagers on the directions of stock markets, an exercise called spread betting. The fad is rapidly gaining converts among serious investors as an innovative way to play markets, though a lot of others remain, well, skeptical...
Sadly, the high-profile monkey problem may only be growing. Large numbers of baby magots were purchased by trendy Parisians just before the adult magot problems made headlines. If the monkey population explodes as feared--and fad-fatigued owners abandon their charges in greater numbers--men who plan to visit France's parks may want to don protective gear before they wander too far into the woods...
...most prescient words about the Beatles were written some 36 years ago by their legendary publicist, the late Derek Taylor. At the precise time when the executives of United Artists and Dr. Leonhard Prinz were convinced that the Beatles were a passing fad, he wrote the liner notes to their 1964 U.K. album "Beatles For Sale" and actually referred to the year 2000, an impossibly futuristic date to envisage in the mid-'60s. Taylor speculated about a "radio-active cigar-smoking child picnicking on Saturn" asking us to explain the Beatles. Taylor recommended playing them the album. And he explained...
Once dismissed as a fad, hip-hop has become as quintessentially a part of being young today as rock 'n' roll was for an earlier generation. Now it's even moving into the precincts of adult high culture with an impressive assemblage of artifacts depicting the music's epic, and sometimes controversial, nearly 25-year journey from South Bronx block parties to television ad jingles. Says curator Kevin Powell: "Hopefully people will come away from this and realize it's time for colleges to start teaching hip-hop studies...