Word: fair
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Dates: during 1950-1959
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...thought your article gave a fair and objective coverage of a situation that is difficult to report without taking sides; it was bipartisan and showed how reasoning and sense disappeared when an irresistible force (Walter Reuther) met an immovable object (Herbert Kohler...
...compensation and public works." By way of showing that he stands second to none in taking care of the folks back home, Mike Mansfield put his great weight behind a $45,000 proposal to send the Flathead County (Mont.) High School's a cappella choir to the international fair in Brussels...
...publishing experience brought in ex-Newsman (Montgomery Advertiser) Ralph E. Jennings, 34 sometime ghost writer for Rocketeer von Braun. Working in off-hours, the two started one of the most unscientific countdowns in magazine launching. Isbell and Jennings simply guessed that 50? a copy was a fair price, decided that $200 was plenty high enough for a page...
...exhibits for display within the gigantic Stone showcase have already raised the cry of scandal from art critics who object to showing American primitives and North American Indian art plus younger U.S. painters to art-sophisticated Europeans. But U.S. fair officials are hoping that a mixture of candor, humor, friendliness and a generous display of such technological gadgetry as closed-circuit TV, a quizmaster IBM machine, and fashion shows, will win friends for the U.S. To do this the U.S. will have to work out some way to stay within the already strained overall budgetless than a fourth...
Bill Bernbach ("I'm probably the only agency president who lives in Brooklyn") created the agency as a special vehicle for his own strongly held ideas about advertising. A onetime speechwriter for the New York World's Fair, he began his advertising career with the old William Weintraub agency, became a vice president of Grey Advertising in 1945. There, while working on the account of Ohrbach's, a low-priced Manhattan and Los Angeles department store, he stressed sophistication instead of price with the eyecatching illustration and a minimum of copy that later became his trademark...