Word: fair
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Antonio and the world's 25 million other small coffee growers don't have a lot of career alternatives. So you'd think they would be enthusiastic about Fair Trade - a global campaign that for 25 years has sought to bring struggling Third World farmers, including Antonio, out of poverty by paying them higher-than-market prices for everything from coffee to quinoa. Along the way, it has recruited retail giants like Starbucks, which is the globe's largest purchaser of Fair Trade - certified coffee...
...future of the Fair Trade - coffee movement is in question, as some backers raise concerns about whether it has reached the limit of how much it can help. In a private-industry survey last year of 179 Fair Trade coffee farmers in Central America and Mexico, a copy of which TIME obtained, more than half said their families have still been going hungry for several months a year. "When I got the results, I was shocked," says Rick Peyser, director of social advocacy for Green Mountain Coffee Roasters in Vermont, the Fair Trade company that commissioned the survey...
...Fair Trade pays $1.55 per lb. for Antonio's organic coffee, almost 10% more than the market price. But Antonio is left with only 50¢ per lb. after paying Fair Trade cooperative fees, government taxes and farming expenses. By year's end, he says, from the few thousand pounds he grows, he'll pocket about $1,000 - around half the meager minimum wage in Guatemala - or $2.75 a day, not enough for Starbucks' cheapest latte. The same holds true for other Guatemalan growers, like Mateo Reynoso, also from Quetzaltenango. Without Fair Trade, he says, "we wouldn't be growing coffee...
...most coffee growers, Fair Trade is still slightly more lucrative than the open market. Two years ago, the Germany-based Fairtrade Labelling Organizations International (FLO), which sets worldwide prices and standards, raised the minimum per-pound price of nonorganic coffee 9¢, to $1.35 (a dime of which goes to social programs like scholarships for growers' children). That's 15¢ higher than the current market rate. And yet, according to Fair Trade researcher Christopher Bacon of the University of California, Berkeley, the per-pound price that's needed for farmers to rise above subsistence is really more than $2. Farmer advocates...
Lei’La’ R. Bryant ’11, the Seneca’s Women’s Outreach Committee Chair. said that the fair was a “chance for women on campus to take another closer look at what organizations are going to be really welcoming and want to see more women involved...