Word: faking
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Dates: during 1950-1959
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...Raven. From across the frozen tundra comes the Prince of Salestria, who wants to thaw out with Lulu in the same busy bed. Since Lulu is a cocotte, pleasure is business, but business is also her pleasure. For a 10% share of the loot, she agrees to fake marriage to Marcel to gull Marcel's godfather out of a fortune. When Philippe returns unexpectedly, the plot double-quickens...
More impressive still, says FTC, is the way businessmen themselves have stepped in to police retailers. Better Business Bureaus, ad agencies and manufacturers, who know that nothing destroys consumer confidence faster than a fake bargain, have distributed 500,000 copies of FTC's pricing guide-and printed thousands more at their own expense-to retailers along with strong letters urging them to comply...
...Federal Trade Commission last week issued a progress report on its all-out attack on phony price cutting. In the three months since FTC started the campaign with a warning to merchants to stop marking up goods in order to make fake price cuts seem to be bargains, 60 companies have learned their lesson the hard way. Box score: 33 complaints, 21 orders to cease and desist, and six consent agreements. Most of the actions (32) were against furriers, long among the most obvious of the price packers, but the campaign also extended to sellers of sewing machines, perfumes, women...
...instrument by the famed Cremona fiddlemaker. The supply, while never plentiful, has surprisingly never been exhausted, and last week the proceedings of a Swiss court pointed to the reason why: buyers of supposed Strads and other instruments with great Cremona labels have been the victims of a traffic in fake violins...
...Italian violin connoisseur named Giovanni Iviglia. Twenty years ago, an exhibition of old-master violins was held in Cremona, and of the 2,000 which Expert Iviglia now says were offered from all parts of the world, only 40 proved to be genuine. Believing that the center of a fake violin trade was Switzerland, Iviglia, with the blessings of the Italian government, set up an "Advisory Bureau for Purchasers and Owners of Italian String Instruments" in Zurich...